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Google feels steam for Galaxy brand

Wednesday 3 April 2013




Google is in huge pressure under the Galaxy brand’s increasing popularity. Samsung is taking Google to the world, where Droid will be back-bencher & Samsung leading the smartphone industry in all flavour.



A bit confused? Galaxy is using Google’s OS Android, then how can Google feel steam with Galaxy’s popularity? Is it not increasing Google’s value alongwith? Seems so. But the power of authority says another word. Let me explain this…



Galaxy brand is a boom in the smartphone market. It not only outranked Apple iphones  from the top in market-share, but almost grab the majority of Android devices. In 2012, Samsung alone hold 42% of the whole Android market. And with Galaxy S4 knocking at the door, the percentage may cross half-stage mark within 3rd quarter of 2013. This unthinkable success gives Samsung the power of authority to bid Google for it.



Google was launched with the theme of egalitarian. But the number has forced to concentrate on Samsung , and the license to go wild with the OS. So far, Google has maintained control over device-maker by holding its own closed-source Google apps hostage. But when a single brand takes over the majority of a platform, I doubt Samsung can take part in Android’s vision and decision making processes. The Galaxy brand has overtaken the droid band. Samsung is crushing other Android OEMs, and Google has no other option but to wait & watch it.



Now the final question comes, can Google make a way out to keep it’s ultimate authority over Android. Or Samsung has proven its worth to take part in Android’s core decision? Let’s see what Google does to keep Android as its sole part…



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